Content Producer. Creative Director. On Camera Host.
Hi, I’m Biddy.
A multi-hyphenate creative from Hong Kong, based in Los Angeles.
Growing up in Hong Kong as a woman of South Asian heritage influenced my personality, style, art and overall perspective on life. As a social media, branding, and content creation enthusiast, I'm driven by my passion for ideating fresh concepts, appearing on camera, and crafting engaging stories. I enjoy authenticity on-camera and creating standout content.
I thrive in front and behind the camera.
I've built a loyal following through self-produced segments on TikTok and Instagram featuring candid, engaging content around fashion, beauty, food, and culture. My most recent, original self produced concept BIDTV has garnered over 8 million views on Instagram and 800K on TikTok.
Daring, Unapologetic and a Visual Treat.
Drawing inspiration from being a third culture kid and having a global perspective. I seek to bring forth a vision that resonates with hearts and minds alike. My bold, innovative ideas continuously push the boundaries of digital engagement.
PRESS
ART / CREATIVE DIRECTION
I’ve produced compelling visual concepts through brainstorming, mood-boarding, crafting set designs, casting photographers, stylists, as well as hair and make up teams to execute editorial style concepts that authentically portray modern South Asian women in the digital world.
CURATED PROJECTS
COMMERCIAL
SOCIAL-FORWARD VIDEO
BIDTV - Ep 1: Shopping with Biddy
Part 1 - Join Biddy on her quest in shopping for the perfect Cheongsam dress for Lunar New Year.
BIDTV - Ep 1: Shopping with Biddy
Part 2 -Biddy continues her quest in shopping for the perfect Cheongsam dress with the assistance of Annie.
BIDTV Blooper Reel
Outtakes from the segment, with Annie.